NBC will broadcast a two-hour tribute concert special for Toby Keith this August, featuring a star-studded lineup including Luke Bryan, Eric Church, Ashley McBryde, Carrie Underwood, and more. Titled “Toby Keith: American Icon,” the special will also showcase performances by Parker McCollum, Jelly Roll, Darius Rucker, Lainey Wilson, and The War And Treaty. The artists will perform both Keith’s hits and their own original songs.
‘Toby Keith: American Icon’ Nashville all-star concert to air as NBC television special https://t.co/ZO8mRmsPkX
— The Oklahoman (@TheOklahoman_) June 26, 2024
The special will air on Wednesday, August 28, at 9 p.m. ET/PT and will be filmed at the Bridgestone Arena in Nashville. A portion of the ticket sales will benefit The Toby Keith Foundation’s OK Kids Korral, which provides cost-free housing for families of children with critical illnesses, and Monroe Carell Jr. Children’s Hospital at Vanderbilt, a leading children’s hospital in the Southeast.
Such a great loss! A true blue patriot!Country Music Star Toby Keith to Be Honored on NBC Special 6 Months After His Death https://t.co/NuQxMVzyCg
— BluewaveDebbieNO DMs💙💙🌊🌊🌊🌊 (@DebbieC2007) June 26, 2024
Toby Keith passed away on February 5 after a three-year battle with stomach cancer. Throughout his illustrious career, the country music star achieved 42 top-10 hits, 33 number-one singles, sold 44 million albums, and amassed over 10 billion streams, largely due to his own songwriting and producing. Among his most well-known compositions are “How Do You Like Me Now?!,” “Should’ve Been a Cowboy,” and others., “Courtesy of the Red, White & Blue (The Angry American),” and “I Love This Bar.” Keith was inducted into the Country Music Hall of Fame shortly before his death.
Toby Keith Tribute Concert Set For August On NBC With Guest Stars Carrie Underwood, Luke Bryan, Jelly Roll, Lainey Wilson & More https://t.co/nkOSbLzPTC
— Deadline Hollywood (@DEADLINE) June 26, 2024
Producers of the tribute show “Toby Keith: American Icon” are Alex Coletti Productions, Thinkfactory Media of ITV America, and Sing Me Back Home Productions of UMG Nashville. Executive producers for Sing Me Back Home Productions include Cindy Mabe, Dawn Gates, and Harper Grae, with Alice Webb and Barak Moffitt serving as executive producers for Mercury Studios. Adam Reed and Jordana Hochman are executive producers for Thinkfactory, and Alex Coletti is the executive producer for Alex Coletti Productions. TK Kimbrell and R.A. Clark also serve as executive producers. Mercury Studios will handle international sales and distribution of the show. The event is being promoted by Live Nation, and packaged by UTA, Keith’s long-time agency partner.
Key Points:
i. NBC will broadcast a two-hour tribute concert for Toby Keith titled “Toby Keith: American Icon” on August 28 at 9 p.m. ET/PT.
ii. The concert, filmed at Nashville’s Bridgestone Arena, features performances by Luke Bryan, Eric Church, Ashley McBryde, Carrie Underwood, Parker McCollum, Jelly Roll, Darius Rucker, Lainey Wilson, and The War And Treaty.
iii. Proceeds from the ticket sales will benefit The Toby Keith Foundation’s OK Kids Korral and Monroe Carell Jr. Children’s Hospital at Vanderbilt.
iv. Toby Keith, who passed away on February 5 after a three-year battle with stomach cancer, was a country music superstar with 42 top-10 hits, 33 number-one singles, and over 10 billion streams.
v. The tribute concert is produced by UMG Nashville’s Sing Me Back Home Productions, ITV America’s Thinkfactory Media, and Alex Coletti Productions, with international sales handled by Mercury Studios.
Lap Fu Ip – Reprinted with permission of Whatfinger News
